City Financial has deliberately designed a nimble company to bring to advisers and

investors a straightforward series of funds managed by individuals who we believe

are masters of their craft.

Rob Hain, formerly CEO of Invesco Perpetual, one of the UK’s largest investment managers, and Andrew Williams who held a number of senior positions at the same firm, formed a partnership to acquire and re-invigorate smaller fund businesses and to develop and launch innovative funds for individual investors.

The partners’ first acquisition was of long established fund manager City Financial Investment Company in 2006. Later in the year the company acquired the UK retail fund management business of Foresters, an international insurance company. In 2007 Neptune Investment Management’s multi manager fund business was also acquired, making it the company’s third acquisition in just 21 months. City Financial is now the authorised corporate director of a UK open-ended investment company and an authorised unit trust manager regulated by the Financial Services Authority.

By design

Through this, we worked to make what can be complicated and sometimes intimidating as simple as possible. Recognising the need for straightforward investment solutions, we specifically designed the business with an uncomplicated, fresh and flexible approach, attracting along the way some of the most experienced professionals around to manage the innovative funds we offer.

City Financial harnesses the proven skills of independent fund managers. Without legacy or conflict of interests and without the distractions that a big company brings, these managers are empowered to focus on creating something remarkable for our investors and their advisers.